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Competitor Keywords Drivin Sales You're Not Indexed For

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Shivali
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Offline Shivali
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How to See Which Keywords Your Competitors Are Getting Sales From That You Aren’t Indexed For

If competitors are making sales from certain keywords and your product isn’t even indexed for them, it's no secret you are missing out on potential revenue.

Here's a Step-by-Step Guide to Finding Missing Keywords:

Finding and adding these high-performing keywords into your listing is likely to lead to better search visibility and increased conversions. So....? To start, run a Multi-ASIN Search in Cerebro by entering your ASIN first, followed by 5-10 competitor ASINs.

Then, apply the Position (Rank) Filter by setting both the minimum and maximum to 0 to pinpoint keywords where you are not ranking at all, and filter by the Number of Competitors by setting the minimum to 1, which helps identify keywords where at least one competitor is ranking and getting sales.

And check Competitor Rank Performance by setting a minimum of 1 and a maximum of 10 to focus on keywords where competitors appear on page one. Finally, verify indexing by taking the identified keywords and running them through Helium 10’s Index Checker to see if your product is indexed.

Screenshot 2025 02 24 at 3.17.26 PM

Adding high-converting competitor keywords to your listing will really contribute to better visibility, allowing you to capture missed sales opportunities so just make sure you utilize this strategy to boost organic rankings and improve PPC performance, increasing your overall revenue you guys!