Full Video Explanation of this Strategy:
Keeping up with changing customer search habits on Amazon is crucial for success. While you may already track your most valuable keywords, new opportunities appear regularly as shoppers change how they search. Instead of manually running keyword research every day, you can automate this process to make sure you're always aware of new search terms that could drive sales.
Why Automating Keyword Suggestions Matters
Customer behavior is always evolving, with new search terms gaining traction over time. Traditionally, sellers would use tools like Cerebro to manually check their own rankings and those of competitors. This process involved frequent searches and comparisons—an effective but time-consuming approach. By automating keyword discovery, sellers can quickly identify new ranking opportunities without the need for constant manual tracking.
Setting Up Automated Keyword Suggestions in Helium 10
Helium 10 now allows you to automate keyword discovery, eliminating the need for manual research. Here’s how to enable this feature:
Navigate to the Suggested Keywords Tab – This section provides keyword recommendations based on your product performance and competitor rankings.
Customize Your Filters – Adjust filters to focus on new keyword opportunities. For example:
Set alerts for keywords where competitors rank in the top 20 but your product isn’t ranked at all.
Get notified when your own product begins ranking for a keyword with high search volume.
Define minimum word count requirements to focus on longer, more specific search terms.
Review and Take Action – Once new keywords appear in your suggestions, you can:
Add them to your tracked keywords list.
Remove any that aren’t relevant.
Monitor ranking trends and adjust advertising strategies accordingly.
How This Feature Saves Time and Boosts Performance
Instead of running keyword research manually on a regular basis, this automation allows you to focus on strategy rather than constant data collection. The system continuously scans for new keywords that either you or your competitors are ranking for, giving you the insights needed to act quickly. If your competitors are driving sales from search terms you weren’t tracking, you can now adjust your approach before missing out on potential revenue.
Stay Competitive with Automated Keyword Tracking
With automated keyword suggestions, you no longer need to manually check for new ranking opportunities. Simply set up the right filters, review suggestions periodically, and take action on the most relevant keywords. This approach ensures that you are always tracking the latest search trends and positioning your products for maximum visibility.
By leveraging this feature, you can refine your keyword strategy with less effort while maintaining a competitive edge in your niche. Start automating today and discover new ways to grow your sales on Amazon!